UVM Maple Development Webinar Series Starts in August

Photo credit: Mark Isselhardt

University of Vermont maple specialists will host a series of online webinars focused on business decision making and forestry practices. Learn about the best practices to integrate business management and sugarbush management for a thriving maple enterprise that targets profits and forest health.

Session information and registration is now available for sessions on August 5th, August 19th, September 2nd and September 16th. Watch our website for an updated schedule advertising webinar topics for October- December. Register now on the Upcoming Events page at www.maplemanager.org or download the program schedule here: UVM Maple Webinar Schedule

Topics will include: sugarbush leases, rental rates, business planning, tapping practices to optimize yield, tapping red maples, business entity set-up, sap-only enterprises and more. Presenters will include: Abby van den Berg (Research Associate Professor), Mark Isselhardt (Maple Specialist), Mark Cannella (Extension Associate Professor), Chris Lindgren (Forest Business Coordinator), attorneys, foresters and industry specialists.

UVM Extension Agricultural Business To Host Weekly Web Forum

For the remainder of April UVM Extension Agricultural Business will host a 30-minute web forum every Thursday at 12:30pm to keep pace with emerging COVID-19 issues faced by farm and forest businesses. Each session will include an update on market situations for our farming sectors and information on hot topics, as well as time for questions and discussion.

 Weekly Focus Topics:

  • April 16th:  SBA Emergency Loan Programs
  • April 23rd:  Cash Flow Triage for Small Business
  • April 30th: Digital Entrepreneurship and Online Marketing

Please register in advance for this web meeting.

Contact Mark.Cannella@uvm.edu to register.

Watch for updates about this series on our blog.

UVM Extension Agricultural Business Educators are available for consultation

If your farm, forest or maple business is under pressure to plan for COVID-19 disruption, our educators are available for business coaching and can assist with locating resources. We can help with critical business decision-making, assessing changes to markets, financial planning and other issues facing your enterprises.

Contact one of our educators by email or leaving a voicemail to make an appointment:

Farm, Forest and Maple Business Clinics

UVM Extension Business Specialists Mark Cannella, Tony Kitsos, Chris Lindgren, Betsy Miller and Zac Smith are available to work one-on-one with farm, forest and maple businesses on their finances. Reserve a 1½ hour appointment to prepare documents that will help manage the business. Use the time to develop a balance sheet, update financial statements, review a business plan, consider changes to the business and more. Bring your financial statements, recent records and questions!

➥ 1½ hour, private meetings
➥ Nearly 100 appointments available from February – April 2020
➥ Held at UVM Extension Offices in 9 locations (Online or phone meetings are also available)
➥ FREE!

Business Clinics Information Sheet (PDF)

Contact Christi Sherlock at Christi.Sherlock@uvm.edu or 802.476.2003 to register for one of the appointments listed below.

To ensure adequate preparation, reservations must be made by the Thursday of the week before your appointment. If you require a disability-related accommodation to participate, please call at least three weeks in advance of your scheduled session.

Sugarbush Rental Rates

The number of maple taps in Vermont has doubled in the last 10 years. Many producers are expanding and securing a lease on a maple sugarbush can be a viable alternative to purchasing the land.

Photo Credit: Mark Isselhardt

Maple stand quality, accessibility, access to power and other factors will impact the rental price. Cash rental rates are common for maple forests. A typical rate in recent years has been about $1.00 per tap. In competitive maple regions in Vermont rental rates are $1.50 or more per tap. In regions with less demand or less desirable forest parcels $0.50-$0.99 is observed.

Setting flexible terms is an option for parties that want to share profits or risk between tenants and landowners. A flexible cash rate can be written so that the annual rate adjusts for the market price of syrup. Rental rates could also be adjusted for a variable crop yield.

UVM Extension is working on rental resources and maple lease templates this fall. New resources will be presented at Vermont Maple Conferences in January and made available online. Register now for the 2020 Vermont Maple Conferences in Middlebury (January 11th), Brattleboro (January 18th), and Hyde Park (January 28th).

Northeast Maple Producer Survey

Maple producers can complete the survey here: Maple Producer Survey

Photo Credit: Mark Isselhardt

The University of Vermont is conducting the Northeast Maple Producer Survey to understand the recent development in the maple sector and to inform how education and research can support maple producers. The survey will ask you about your maple production history, forestry practices, business goals and educational interests. Current projects focus on the Northeast but producers in any US state are welcome to complete the survey!

Participants will be asked to complete the online version or print survey. The survey will take approximately 20 minutes to complete. If you would like to complete a paper version you can contact Christi Sherlock at 802-476-2003 or Christi.Sherlock@uvm.edu to have a copy mailed to you.

The results of this survey will be published by University of Vermont Extension, shared in industry publications and discussed at maple conferences beginning in Fall 2019.

Maple producers can complete the survey here: Maple Producer Survey

Maple Planning Tools are Now Available Online

University of Vermont has created a suite of short-form business planning tools for maple operations. The Maple Business website provides web-based modules that include a yield calculator, a pricing tool with a sales forecast report, and a budget tool with a cost analysis report. A self-guided business plan is also available for users to draft and print sections of a written business plan. The modules offer an optional log-in feature that enables users to save their progress and return to work on their plan at another time.

Are you developing a new marketing plan? Using the Gross Sales Forecast a maple producer can take their entire maple crop and assign it to different container sizes and prices. Here is a sample report for 6,000 tap enterprise selling 80% of the crop as bulk syrup and 20% in retail containers.

More Maple Business Coming in 2019

Northeast Maple Producer Survey: In late August UVM Extension will be sending a survey across the Northeastern United States inquiring about business practices, business outlook and forestry practices.

Maple Leasing Resources: In Fall 2019 UVM Extension will begin publishing a series of maple leasing templates and legal resources to guide the development of business partnerships and other business-to-business relationships.

Are you looking for a new resource or business calculator to move your decision-making forward? Contact Mark Cannella at UVM Extension Maple Business today and share your ideas!

2019 Maple Production, Markets and Programs

It’s “all systems go” across the US maple regions in February. Producers have begun to tap trees and troubleshoot tubing systems. With only a few rumors of early sap collection in January most Vermont producers have begun or are about to begin setting taps for the 2019 crop. Drop line and spout sanitation practices paired with high vacuum tubing systems enable longer tap hole longevity to catch early runs and maintain production later in the season. UVM Proctor Maple Research Center leads the nation in maple production research and Vermont producer yields continue to lead the nation (see USDA NASS reports on the Extension Maple Pages).

The UVM Extension Maple Program, Addison County Maple Sugarmakers and the statewide VMSMA organized three maple conferences in January. Workshop topics included production, forest health, and food safety. Attendees and presenters put a large emphasis on market conditions. Industry leaders felt the expansion of maple taps continues but it has slowed in the past two years. Representatives from Quebec indicated that roughly 60% of the recent FPAQ 5 Million tap expansion allowance is currently hitting markets. The remaining taps are still being set up over the next few years. The general outlook is that US bulk maple syrup prices will hover near $2.00-$2.10 plus premiums for 2019. No one was willing to predict prices would increase but there was general agreement that nothing significant has prompted the price to drop below $2.00 per pound. Local maple marketers shared insights that wholesale and retail competition has grown dramatically in the northeast. Many marketers are setting their sights on consumers outside the northern maple belt region. Maple businesses are also working to differentiate themselves with unique products, packaging and branding to maintain sales. Large packers reminded attendees that Canadian syrup imports remain competitive due to the current US-Canadian currency exchange rates. Meanwhile, pure maple syrup is well positioned for consumer demand for natural sweeteners in the United States.

A new Maple Cheerios hit stores recently!!!

Three new projects began this fall in Vermont to support maple syrup production and marketing through 2021. National USDA Acer Access and Development Projects.

Farm, Forest and Maple Business Clinics

UVM Extension Business Specialists Mark Cannella, Tony Kitsos, Chris Lindgren and Betsy Miller are available to work one-on-one with farm, forest and maple businesses on their finances. Reserve a 1½ hour appointment to prepare documents that will help manage the business. Use the time to develop a balance sheet, update financial statements, review a business plan, consider changes to the business and more. Bring your financial statements, recent records and questions!

➥ 1½ hour, private meetings
➥ Nearly 100 appointments available from February – April 2019
➥ Held at UVM Extension Offices in 10 locations
➥ only $25.00
Online Registration Here!

Business Clinics Information Sheet

Policy Options for Maple Marketing into the Future

New maple products like sap beverages and infused syrups now join the classic pure maple syrup products on store shelves and online platforms. Will US maple market policy and collective marketing entities  innovate in new ways too? What options are available for collective marketing efforts here in the United States?

Two possible options for the maple sector are producer cooperatives and federal market orders. Both options require strong leadership from industry representatives, committed support from members and ongoing management to sustain the effort.

Market Orders:

Vidalia onions, “Got Milk”, Florida Oranges…sound familiar? Producers in these industries approved collective efforts funded by small assessments (often pennies per pound) through a Federal Market Order (FMO). FMOs provide a way for producers and handlers to work together to accomplish things they could not achieve on their own. Orders do this by (1) maintaining the high quality of product that is on the market; (2) standardizing packages and containers; (3) regulating the flow of product to market; (4) establishing reserve programs; and (5) authorizing production research and marketing efforts.    Read more about current Specialty Crop Market Orders on the USDA Agricultural Marketing Service website.

Producer Cooperatives

Producer cooperatives can be formed in many different ways with different goals. Cooperatives could range in size from only a few producer members to thousands. A new Cooperative establishes a legal business entity that is owned and overseen by members. Here is a list of co-op activities that may be relevant for a group of maple producers/members.

  • Collective ownership of processing facilities to store, process, and package bulk syrup into a marketable format.
  • Collective ownership of pooled market-ready product and/or active marketing efforts to sell the products.
  • Supply Cooperative: pooling member demand to access production inputs and supplies at reduced costs to its members.
  • Establishment of farm gate prices/contracts that eliminate the year to year volatility and uncertainty of final crop sales prices after the production season.
  • Establishment of verified product standards or unique features that enhance the distinction of coop products from other similar products available to consumers
  • Coordinating large numbers of participants into a unified and powerful voice for political organizing and communications campaigns that promote the interests of the membership.

Examples of specialty crop  farmer coops in the US that are relevant to maple producers:  Hazelnut Growers of Oregon, Organic Valley (CROPP), Deep Root Organic Coop.