Gift certificates

What is a gift certificate? Vermont’s definition of a gift certificate is very broad, and includes both traditional paper gift certificates and the increasingly common plastic gift cards similar to credit cards.  The Vermont definition of a gift certificate is “a record evidencing a promise made for consideration by the seller or issuer of the… Continue reading Gift certificates

Cause-related Marketing

Who has to follow this law?The law applies only to for-profit entities that are “regularly and primarily engaged in trade or commerce” – these are called “commercial co-venturers.” The law does not apply to: Example: Rebecca is an energy consultant, but every fall she sells pies at the local famers’ market.  This year, she is… Continue reading Cause-related Marketing