Aditi Datta ’17 is an Account Manager at Select Design, a strategic brand consultancy and design agency located in Burlington, Vermont whose clients include Doritos, Mountain Dew, Jim Beam, and Dunkin Donuts.
Why did you choose to attend this MBA program?
I always knew I wanted to go back to school eventually but I wasn’t exactly sure for what. The Sustainable Innovation MBA program actually fell into my lap (because I was moving to Vermont one way or another) but I ultimately decided to do the program because of the emphasis on looking at things differently. Though I couldn’t articulate it before the program, I’ve learned that I am naturally inclined to solve problems through an atypical lens and encourage my peers/colleagues to do the same. The Sustainable Innovation MBA program was attractive because it seemed to be more focused on perspective and less focused on quantitative jargon, like traditional MBAs.
What was your favorite part about the experience?
I feel like this is a trick question! Above all else, the friends I’ve made through The Sustainable Innovation MBA program (past and present cohorts) are invaluable. Even though we aren’t sitting in the same room all day, every day I know that every person in my cohort has my best interest in mind and genuinely supports me in everything I do. Additionally, it was incredibly unique to be a part of a program — focused on sustainability, innovation, and entrepreneurship — that was actually a startup itself. It was both challenging and rewarding to take an objective look at the program and provide feedback that would continue to enhance the experience for future cohorts.
How are you applying the tools/skills you learned in the program, post-MBA?
More than anything, I find myself using the vocabulary and tools learned in our various leadership and teamwork classes. Things like “how do I do this on Excel” are easy enough to Google but not everyone is well-equipped to discuss why a certain co-worker is rubbing so many people the wrong way or what actions can be taken to remedy this. Especially in a flat organization like Select Design, I’ve found that everyone is a leader in a sense so I try to offer assistance to my co-workers who are trying to navigate this unusual structure by using tools/skills learned in the program.
What would you tell someone who is considering The Sustainable Innovation MBA?
1. The year will be over before you know it so take time to get to know your classmates outside of the classroom. They will be your biggest advocates and best “letters of recommendation.”
2. It’s OK to not know exactly what you want to do after the program is over but don’t wait until August to start introducing yourself to the right people.
3. Don’t be afraid to laugh at yourself; everyone is new and everyone is nervous.