Here in Career Services, we’ve been talking a lot about our online presence. Social Media has increasingly become a major force in today’s job market. Employers are using Twitter and Facebook to post open positions. Job seekers and long time professionals are connecting in special interest and industry specific groups on LinkedIn. Interviews are being conducted on Skype and we have yet to see how emerging technologies like Google+ will factor in.
While we’re excited about the ways that we use these platforms in our office, we’re also eager to work with you on how to create and manage your own social media presences. Even though most students are engaged with some type of social media at this point, have you considered how you might use these mediums as tools in your job search and career process?
Career Sherpa developed a 3-part series earlier this summer highlighting some of the strategies that can be most effective when developing your social media profile, including:
- Sharing and networking on LinkedIn
- Best practices for blogging and following others’ blogs
- Virtual networking with Twitter
There are so many social media outlets in today’s world and these are just sampling of them. Regardless of which you choose to participate in, it’s important to make social media a tool in your career toolbox. By developing your own social media presence, you can make intentional decisions about your image and stay current in the ever-changing world of work.