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The inside scoop from a local public relations firm <\/em><\/p>\n <\/strong><\/p>\n What is an employer looking for?<\/strong><\/p>\n Here\u2019s what you should know about applying for a position: we are looking for professionalism and creativity above all when sifting through the many resumes.\u00a0 Please do not try to be cute or funny, stick to the basics and tell us what you could bring to our office.<\/p>\n What do employers notice in an applicant?<\/strong><\/p>\n Do your research, look at our website, read our blogs: you will gain tremendous insight into who we are and what we do.\u00a0 Then take that research and apply it to your cover letter.\u00a0 I look for cover letters that demonstrate an understanding of the business in a clear, concise way.<\/p>\n The most common mistakes I see in cover letters include grammatical errors and misspellings.\u00a0 Always have a trusted person edit it with you.\u00a0 You might think it sounds fine, but it never hurts to have another set of eyes look over your work. (This practice continues even in the working world; all of our work goes through several rounds of revisions, no matter what our title may be.)<\/p>\n How and when should I follow up?<\/strong><\/p>\n Don\u2019t panic if we don\u2019t respond to your email the first day.\u00a0 We read every application and cover letter closely, but we also have our everyday jobs to tend to.\u00a0 However, if it has been more than a week, it is fine to send a quick follow up note just reiterating your interest. \u00a0Tell us something different about yourself or your interest in our company, rather than just saying \u201cDid you get my application?\u201d\u00a0 Be creative, professional and persistent.\u00a0 The application process is a lot like pitching to the media, it might take two or three follow ups to finally get that big hit.<\/p>\n ~Beth Parent, Account Supervisor <\/strong><\/a><\/em> People Making Good (PMG) PR specializes exclusively in publicity and media relations.<\/em><\/p>\n Learn more at this great workshop with special guest Logic Supply: The inside scoop from a local public relations firm What is an employer looking for? Here\u2019s what you should know about applying for a position: we are looking for professionalism and creativity above all when sifting through the many resumes.\u00a0 Please do not try to be cute or funny, stick to the basics and tell … <\/p>\n
\nPMG<\/strong><\/a><\/em> <\/em><\/strong><\/p>\n
\nStand out in the Application Process<\/a> Tuesday, February 18, 12-1pm at the Hub!<\/p>\n
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