{"id":702,"date":"2019-04-29T10:45:42","date_gmt":"2019-04-29T14:45:42","guid":{"rendered":"http:\/\/blog.uvm.edu\/cap\/?p=702"},"modified":"2019-04-29T10:45:44","modified_gmt":"2019-04-29T14:45:44","slug":"vermonter-of-the-month-julia-birnn-fields","status":"publish","type":"post","link":"https:\/\/blog.uvm.edu\/cap\/vermonter-of-the-month-julia-birnn-fields\/","title":{"rendered":"Vermonter of the Month: Julia Birnn Fields"},"content":{"rendered":"\n<p><em>This is a monthly series in which&nbsp;the Attorney General will feature a Vermonter doing exemplary work in their community. Have someone you think should be featured? Email&nbsp;<\/em><a href=\"mailto:AGO.CAP@vermont.gov\">AGO.CAP@vermont.gov<\/a><em>.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01090-1024x683.jpg\" alt=\"Julia Birnn Fields speaking with Attorney General T.J. Donovan at Birnn Chocolates of Vermont\" class=\"wp-image-703\" srcset=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01090-1024x683.jpg 1024w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01090-300x200.jpg 300w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01090-768x512.jpg 768w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01090-450x300.jpg 450w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>Julia Birnn Fields speaking with Attorney General T.J. Donovan at Birnn Chocolates of Vermont<\/figcaption><\/figure>\n\n\n\n<p>Julia\nBirnn Fields, 4<sup>th<\/sup>-generation owner of <a href=\"https:\/\/www.birnn.com\/\">Birnn Chocolates of Vermont<\/a> and our April Vermonter of the\nMonth, didn\u2019t always know she would take over the family business. She felt\ncalled to service when her father and uncle considered retirement. <\/p>\n\n\n\n<p>Now,\nalmost ten years later, it\u2019s clear that she and her husband Mel found the right\npath: Her love for what she does shines through in her words. <\/p>\n\n\n\n<p>Perhaps\nmost inspiring, she has prioritized helping her employees grow. Why? She says,\n\u201cOur employees are the heartbeat of our company and we would not exist without\nthem.\u201d <\/p>\n\n\n\n<p>Birnn\nChocolates hire many new Americans. Because English is a second language for\nthose employees, they started offering English lessons during the work day. It\nall started because they \u201cnoticed that some of the most veteran employees for\nwhom English was a second language weren\u2019t being promoted as quickly as native\nEnglish speakers.\u201d Now, they work with the Vermont Refugee Resettlement Program\nto continue the lessons indefinitely.<\/p>\n\n\n\n<p>Julia\nBirnn Fields exemplifies a connection to family, community, diversity and investing\nin employees. We\u2019re proud to honor her as our April Vermonter of the Month.<\/p>\n\n\n\n<p><strong>Tell us a little about yourself\n(What is your official title? What has been your career path? How did you get\nto where you are?):<\/strong><strong><\/strong><\/p>\n\n\n\n<p>I\nam President and 4<sup>th<\/sup>-generation owner of Birnn Chocolates of\nVermont.&nbsp; My degree is in Elementary\nEducation, so the family business was not my chosen career path early on.&nbsp; After I graduated from college I taught skiing\nat Sugarbush Resort, gave tours and repped events for Magic Hat, worked summers\nfor Appalachian Landscaping, and managed a seasonal restaurant.&nbsp; Each of those jobs taught me great life\nlessons on how to deal with people both internally and externally in a wide\nvariety of businesses.&nbsp; Four years after\ngraduation, when I was skiing 100+ days in the winter and caretaking a private\nisland on Lake Champlain, my dad asked me what my plan was.&nbsp; I was a bit taken aback, as I thought I was\nliving a pretty darn good life, but from my father\u2019s eyes it didn\u2019t seem like\nit was my forever path. &nbsp;My dad and uncle\nco-owned the family chocolate business, and they were beginning to think about\nretirement.&nbsp; My uncle doesn\u2019t have kids\nand I\u2019m an only child so their plan was quite simple: if I wasn\u2019t interested\nthey were going to sell.&nbsp; I honestly had\nnever even considered working for my family; it was always my dad and uncle\u2019s\nthing.&nbsp; However, the thought of them\nselling the multigenerational business didn\u2019t sit right with me, and I wanted\nto at least explore the option before it was gone. <\/p>\n\n\n\n<p>In 2010 my partner, Mel, and I made the life-altering decision to try the family business on for size and agreed to work for a year to see if it was a good fit for us.&nbsp; We knew we wanted to work together, whatever we did so this seemed like a logical option.&nbsp; Now, nine years later we are still here.&nbsp; Year one flew by, along with year two.&nbsp; We started in production, learning each job from the best, seasoned employees.&nbsp; I worked in the business in high school, so I did have some basic knowledge, but we still took the time to learn each position. We felt this step vitally important to truly understanding the business as a whole.&nbsp; Our roles evolved organically. We\u2019d see an area that needed improvement and then help implement things to make people\u2019s jobs easier.&nbsp; In doing so we not only gained respect from our coworkers, but also helped the company become more efficient.&nbsp; Year three we began talking about the future.&nbsp; It was clear we were quite happy in the business and were ready to talk seriously about succession.&nbsp; It took a couple of years to come up with a plan that felt really solid for all four parties involved.&nbsp; Mel and I became the 4th-generation owners in 2016 and simultaneously my dad and uncle retired.&nbsp; It was quite a big step but we all felt it was the right move for the company, our employees, and the bright future ahead.&nbsp; We\u2019re now expecting a baby next month, the first of the 5th-generation!<\/p>\n\n\n\n<p><strong>What sets Birnn Chocolates of\nVermont apart from other truffle makers? What\u2019s your mission or motto?<\/strong><strong><\/strong><\/p>\n\n\n\n<p>We\nexclusively make chocolate truffles, no other products.&nbsp; We also only sell in bulk to the wholesale\nmarket and do not have a retail store of our own.&nbsp; Our number one focus is our wholesale customers\nand therefore our focus is on customer service and ensuring that our customers\nare getting what they need in a timely manner.&nbsp;\nWe ship the same day that orders are placed, which is pretty unique in\nour business.&nbsp; We also ship year-round\nand cover the cost of extra insulation and ice packs during the warmer\nmonths.&nbsp; We\u2019re family owned and operated\nso when you call you always get a person and we\u2019re always willing to listen to\ncustomer requests and make a sincere effort to accommodate them.&nbsp; We are extremely efficient in what we do\nwhich helps tremendously with producing a high-quality product for a very\ncompetitive price.<\/p>\n\n\n\n<p>Our mission: Above and Beyond &#8211; Every Day, Every Way, Everyone.<\/p>\n\n\n\n<p>Our motto: We make truffles, for people who sell truffles, to people who love truffles.<\/p>\n\n\n\n<p><strong>What inspired you to offer English\nclasses to your New American employees?<\/strong><strong><\/strong><\/p>\n\n\n\n<p>Mel\nand I noticed that some of the most veteran employees for whom English was a\nsecond language weren\u2019t being promoted as quickly as native English speakers.<\/p>\n\n\n\n<p><strong>How did you promote the\nopportunity to your employees? How did you ensure that these classes were\nutilized?<\/strong><strong><\/strong><\/p>\n\n\n\n<p>We originally tried offering English classes before and after work and no one signed up.&nbsp; We were discouraged but understood why.&nbsp; We then met with the Vermont Department of Economic Development and received a grant for English lessons during the work day.&nbsp; The grant paid for half of the expense of hiring a teacher and paying our employees to attend the classes.&nbsp; Once the grant was completed, we wanted to continue offering this benefit to our English Language Learning employees so we made arrangements with the <a href=\"https:\/\/refugees.org\/vermont-colchester-ell\/\">Vermont Refugee Resettlement Program<\/a> to continue the lessons.&nbsp; We\u2019ve offered English lessons for two years now and plan to continue them indefinitely.<\/p>\n\n\n\n<p><strong>What impact did offering these\nclasses have on your business? <\/strong><strong><\/strong><\/p>\n\n\n\n<p>With just two hours a week (plus some voluntary homework) we\u2019ve seen a significant increase in confidence and English usage in the workplace.  This also creates a more inclusive environment for others that don\u2019t speak another language.&nbsp; Previously there were a few different languages being spoken and it could feel isolating to some when a group of people spoke freely next to them in a language they did not understand.&nbsp; We\u2019ve really tried to get everyone involved with our efforts and have asked our native English speakers to help others with their vocabulary and pronunciation.&nbsp; We\u2019ve worked hard to create a safe and trusting space where people feel comfortable asking for help and guidance with the English language.  It\u2019s a win-win for everyone involved.&nbsp; <\/p>\n\n\n\n<p><strong>Would you recommend this to other\nsmall businesses? What advice do you have for other small businesses looking to\ncreate organizational change or empower their employees?<\/strong><strong><\/strong><\/p>\n\n\n\n<p>We feel that empowering our employees is the single most important thing that we can do.&nbsp; Not only does it tell them that we\u2019re invested in their well-being, it\u2019s very rewarding watching them learn and grow in an environment we\u2019ve helped to cultivate.&nbsp; We also hope that this will carry over to interactions with communities outside of the workplace, and to further that aim, we\u2019ve encouraged a curriculum that isn\u2019t solely based on chocolate or manufacturing vocabulary.&nbsp; We would most certainly encourage any and all businesses to develop their own programs.&nbsp; The rewards are priceless.&nbsp; Our employees are the heartbeat of our company and we would not exist without them. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"790\" src=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/IMG_0393-1024x790.jpg\" alt=\"Birnn Chocolates of Vermont\" class=\"wp-image-704\" srcset=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/IMG_0393-1024x790.jpg 1024w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/IMG_0393-300x231.jpg 300w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/IMG_0393-768x592.jpg 768w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/IMG_0393-389x300.jpg 389w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>Birnn Chocolates of Vermont<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC00941-1024x683.jpg\" alt=\"Julia Birnn Fields speaking with Attorney General T.J. Donovan at Birnn Chocolates of Vermont\" class=\"wp-image-706\" srcset=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC00941-1024x683.jpg 1024w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC00941-300x200.jpg 300w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC00941-768x512.jpg 768w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC00941-450x300.jpg 450w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption> Julia Birnn Fields speaking with Attorney General T.J. Donovan at Birnn Chocolates of Vermont <\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01072-1024x683.jpg\" alt=\"\" class=\"wp-image-710\" srcset=\"https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01072-1024x683.jpg 1024w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01072-300x200.jpg 300w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01072-768x512.jpg 768w, https:\/\/blog.uvm.edu\/cap\/files\/2019\/04\/DSC01072-450x300.jpg 450w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>Birnn Made in Vermont<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>This is a monthly series in which&nbsp;the Attorney General will feature a Vermonter doing exemplary work in their community. Have someone you think should be featured? Email&nbsp;AGO.CAP@vermont.gov. Julia Birnn Fields, 4th-generation owner of Birnn Chocolates of Vermont and our April &hellip; <a href=\"https:\/\/blog.uvm.edu\/cap\/vermonter-of-the-month-julia-birnn-fields\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":4519,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[223768],"tags":[505532,505540,505445],"class_list":["post-702","post","type-post","status-publish","format-standard","hentry","category-business","tag-vermonterofthemonth","tag-vtsmallbusiness","tag-vermonter-of-the-month"],"_links":{"self":[{"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/posts\/702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/users\/4519"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/comments?post=702"}],"version-history":[{"count":5,"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/posts\/702\/revisions"}],"predecessor-version":[{"id":712,"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/posts\/702\/revisions\/712"}],"wp:attachment":[{"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/media?parent=702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/categories?post=702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.uvm.edu\/cap\/wp-json\/wp\/v2\/tags?post=702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}